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Google SGE, AI Overviews & SEO: What Can Brands Expect?

Google SGE, AI Overviews & SEO: What Can Brands Expect?

Learn about Google SGE and the impact it may have on your site's SEO. See how Google's generative AI can affect organic performance (and what to do about it).Last week, one of our clients asked us a great question about the AI results Google recently released to the...

High Performance and High Demand Report: 5 Key Findings

High Performance and High Demand Report: 5 Key Findings

High Performance and High Demand Report:5 Key Findings Pioneering new research from Gen3 Marketing explores North American consumer behavior, including where shoppers look for information, the sources they trust, and the importance of deals. It looks at how well...

Affiliate vs. Sponsored: Which is Better for Your Blog? 

Affiliate vs. Sponsored: Which is Better for Your Blog? 

As a blogger, monetizing your platform is a key consideration. Two popular methods for generating revenue are affiliate marketing and sponsored content.Both approaches offer unique benefits and considerations, making it essential to understand the differences and...

The Definitive Guide to Affiliate Compliance 

The Definitive Guide to Affiliate Compliance 

In the ever-changing world of digital marketing, affiliate marketing or performance marketing is a strategy that has consistently stood out as a powerful and low-risk way to drive sales and expand a brand’s reach.When executed effectively, the affiliate channel can be...

12 Ways to Supercharge Your Coupon Marketing Strategy

12 Ways to Supercharge Your Coupon Marketing Strategy

Coupon marketing is an excellent way to drive conversions for your business. In this guide, we walk you through how to build a successful coupon marketing strategy.In today's competitive market, consumer attention is the coveted prize. While coupons have emerged as a...

What is Affiliate Marketing & How It Works

What is Affiliate Marketing & How It Works

Is it worth the hype? In short: Yes! Learn what affiliate marketing is, how it works, and how you can get started with affiliate marketing in your business.You have a great product. A really great product. But the unfortunate truth is that simply having a great...

11 Powerful Affiliate Marketing Strategies For Success

11 Powerful Affiliate Marketing Strategies For Success

Learn about several affiliate marketing strategies that successfully guide buyers to your business, providing you with long-term sales and sustainable ROI. In the dynamic world of digital marketing, finding a strategy that truly pays off is like striking gold —and...

Influencer Marketing Strategy: The Definitive Guide

Influencer Marketing Strategy: The Definitive Guide

Ready to use influencer marketing to its fullest potential? In this guide, we’ll walk you through how to create a solid influencer marketing marketing strategy.Influencer marketing has been steadily growing in popularity and is now an essential part of digital...

Dangerous Affiliate Marketing Scams to Avoid

Dangerous Affiliate Marketing Scams to Avoid

Affiliate marketing scams are on the rise. To protect yourself, you need to know how these scams work. Here’s what you need to know.Affiliate marketing has evolved beyond just referral links on blogs—it now includes brand ambassadors, affiliate networks, and...