Media

Buying

We plan the best way to reach your target audience and potential customers.

>> Utilizing our experience in media to achieve your business objectives.

>> Selecting the best marketing mix to reach your audience.

 
 
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Our Media Buying Process


Objectives

Select Goals and KPIs.

Define

Define Target Audiences

Execute

Buy Media

Tracking and Optimization

Develop Campaign Creative


 

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Our Case Studies


Angie's List

Angie's List

OAK continues to manage the Angie’s List affiliate program, insuring their sales and partnerships with exciting publishers continue to grow.  The company prides itself on its ability to add value through publisher negotiations and relationships.

Black Friday/Cyber Monday year over year results:

  • 89%: Increase in orders
  • 66%: increase in conversion rate
  • 37%:  Increase in CTR

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Medical alert

Increased lead volume by 22% within a 3 month period

Decrease customer acquisition cost by 12%

  • The PPC campaign greatly increased Medical Alert’s qualified telephone and email leads by maximizing available budget. OAK Digital’s constant efforts to monitor and increase conversion rates for Medical Alert helped keep them competitive in the marketplace.

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Medical Alert

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Our Media Buying Services


Our Media Buying Services include:

Programmatic

Retargeting

Content marketing/Advertising


 

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Thought Leadership