Get an expert affiliate marketing team on your side.
>> The OAK Digital team has run affiliate programs for Ralph Lauren, Aeropostale, Angie’s List & more!
>> OAK can launch a new program or step in and revamp an existing program.
Our Affiliate Marketing Process
AFFILIATE PROGRAM AUDIT
- Application Process
- Optimized Auto Responders
- Relevant Creatives
- Activation Processes
- Publisher Communications
- Affiliate Diversity
- Competitive analysis
- Publisher recruitment
- Publisher promotions
- Negotiate increased placements
- Negotiate for-performance media buys
- Weekly reporting
- Publisher communication
- Manage brand vs. revenue balance
- Monitor and manage policy violations
- Reverse commissions for violating publishers
Analysis & Improvement
- New vs. returning customers analysis
- Program & profitability optimization
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Our principals have launched and managed the affiliate programs for Ralph Lauren, Aeropostale, KGB Deals (US & Europe) & Liquidation.com. Additionally, OAK Digital manages Fashionism.com, an affiliate publisher. This combination of in-house expertise & publisher perspective puts OAK in an impressive position to deliver some of the most compelling strategies to retailers. Below are a few examples:
OAK continues to manage the Angie’s List affiliate program, insuring their sales and partnerships with exciting publishers continue to grow. The company prides itself on its ability to add value through publisher negotiations and relationships.
Black Friday/Cyber Monday year over year results:
- 89%: Increase in orders
- 66%: increase in conversion rate
- 37%: Increase in CTR
Within the first three weeks of the affiliate launch, OAK successfully secured product placements with Brad’s Deals, Be Frugal and Deal News.
The Google shopping campaign created a 6% conversion rate within the first two weeks of the campaign's launch.
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Our Affiliate Marketing Services
Our Affiliate Marketing Services include: