PHILOSOPHY

Strength in Experience

OAK Digital's strength is based in real world, in-house marketing experience, growing some of the largest brands online.

OAK Digital is built by marketers, for marketers.  

As opposed to many other agencies, we understand what it is like to be on the client side, and grow a profitable business.

We bring to you expertise of in-house marketing dating back from 2001.  

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FOUNDER: Anthony Khera

OAK's founder, Mr. Khera, is a fixture on the digital marketing scene.  His work has been featured in Internet Retailer and Womens Wear Daily.  Khera has spoken on customer acquisition strategies at Harvard to the HLEP program and is an advisor to FFEU, a foundation led by Russel Simmons.  

Some of Mr. Khera's experience:

Fashionism.com: Mr. Khera co-founded the luxury shopping portal, which is now a part of the NYLON Media Group

Ralph Lauren: Mr. Khera oversaw global marketing programs for this storied retailer, where some of his achievements included launching and managing the affiliate program, managing global SEM & creating and managing product search programs

KGB Deals: Competing with Groupon & Living Social, Mr. Khera launched and oversaw Global Digital marketing teams in the US, UK, France & Italy; where he grew a 4MM subscriber base in one year

Aeropostale: Mr. Khera launched the retailer's e-commerce platform, and also launched and managed all digital marketing efforts for the brand

Liquidation.com: At the pre-IPO stage, Mr. Khera helped manage global marketing efforts in a fast paced, fluid marketplace environment

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Connect with our founder on LinkedIn→

 

Client director: Brian Kenton

OAK's client director, Brian Kenton, brings a wealth of operational knowledge from the direct marketing industry

Some of Mr. Kenton's Experience:

Rodale, Inc.: Managed and optimized Rodale’s paid search channel driving weekly online orders for Rodale's magazines, books, DVDs, and events.

Blueliner Marketing, LLC: Served as the main agency contact for Health City Cayman Islands, overseeing website redesign and re-launch while establishing patient acquisition programs through search and social media channels.

Accenture: As the Global Digital Marketing Lead for Accenture Health, Mr. Kenton supported, organized and grew the digital marketing capabilities of the Accenture Health business enabling global marketing teams to execute multi-channel digital marketing campaigns at a rate that far exceeded previous capabilities resulting in consistent year over year gains in KPIs.

KGB Deals: Provided tactical support in building 4M subscription base for KGB Deals through affiliate, paid search, display, email, and social media channels.

Harmelin Media: Supported the development, negotiation, implementation, tracking, and optimization of display advertising campaigns with annual media budgets ranging from $25K - $2.1M for clients including the Quality Plus Ford Dealers; Aetna; and the New Jersey Motorsports Park.